Why Corporations Will Feel Increased Pressure to Recalibrate
When speaking about sustainability, I often revert to a patter of addressing the what, why, who, and the how much. What are the problems. Why these problems are important Who will is responsible for addressing them How much it will cost And without exception, I can carry a crowd of MBAs, EMBS, EVPs, or CEOs, through the first two because with a couple of tweaks to my pitch I can c…